heart only the good stuff
We bring you real-food products made of premium ingredients that meet rigorous standards of quality and taste, in alignment with humanity's design.
Grain free. Gluten free.
All of our products are beyond gluten free: they're entirely grain free. Our recipes are paleo-friendly, so they're free of most common allergens.
premium protein beef
Our chicken and beef proteins are superior, as we source the highest quality meats: open range, grass-fed, antibiotic-free, and from high welfare livestock that live as nature intended.
convenient nutrition
We did the prep work! Shelf-stable with no refrigeration necessary means our products are great for grab and go — making it easy to fuel your day with nutrient-dense foods.

True Primal is REAL FOOD, ready to eat.

people eating yummy soup

It's full of meaty vegetably goodness, without the artificial junk found in most soups.

We pack as much good stuff as we can into every pouch, so we don't have room for artificial flavors or colors, preservatives, or unpronounceable things.

Finally, there's a hearty ready-to-eat soup you can keep on hand for any time, that's great through and through!

Taste the difference of a soup made with only REAL FOOD ingredients.

Paleo Cheat Sheets printed as a paperback book, showing the cover

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